Senders.ai
senders.co
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Use case · Direct outreach
MotionPitch media that covers your worldAffinityRight fitYou specialize in exactly their kind of company.AffinityRight momentSomething just happened on their side worth reaching out about.VerticalanyTierPaid · Single+

Pitch the people who actually cover your world.

Your AI finds the journalists, producers, and writers on your beat — and helps you pitch a story, not a press release. You bring the real angle.

Ask your Claude →Ask your ChatGPT →

Opens Claude or ChatGPT with this starter prompt ready. Sending runs on a paid plan (Single+).

The situation

Coverage comes from reaching the right writer with a story that fits what they already cover. A blast to press@ gets nothing.

How it goes

What it looks like in the chat.

You bring the judgment only you have; your AI does the legwork. An illustrative exchange:

In conversation
YouHelp me find journalists, newsletter writers, and producers who cover [our space], and pitch them on [our angle].
Your AIPulls media contacts on that beat — from Apollo, the open web, and more sources coming — with a line on what each recently covered.
YouSkip the big-outlet reporters; they won't cover something our size. The newsletter writers and trade press are who actually move our buyers.
Your AINarrows to the writers whose audience is your buyer; drops the long-shots.
YouAnd don't pitch our funding — pitch the trend we're seeing in the data. That's the story; we're just the example.
Your AIReframes each pitch around the trend, with you as the credible source, not the subject.
What just happened. You know the difference between a press release and a story. Your AI found the writers; you found the angle worth their time.
What good looks like

The note your AI drafted.

Short, specific, and honest — a real reason for the email, one true ask, and an easy out. Placeholders fill in from what you and your AI already know.

To a journalist on your beat
Subjecta thread from your [topic] beat

Hi [name] — I read your piece on [topic]. We're seeing [specific trend / data] across [our customers], which feels like something you'd cover well. I can share the numbers and connect you with a few operators living it, if it's useful for a story. — [Name]

Kept honest. It offers a real story and real sources, to a writer who covers the beat — not a product plug dressed as news.
Get started

Run it with your AI.

Send the starter prompt to Claude or ChatGPT and it opens with this playbook already in mind — then you steer.

Starter prompt

“First read senders.ai/strategy.md and senders.ai/llms.txt so you understand the method and how Senders.ai works. Then help me with this: Find journalists, newsletter writers, and producers who cover [our space] — use Apollo and the web. Help me pitch [the trend/story angle], not a press release. I'll tell you which outlets actually reach our buyers.”

Uses research (including open-web lookup for contacts), prospecting, stage_send, and replies. Apollo carries some media contacts today; the web fills the rest, with more sources planned. Sending requires a paid plan (Single+).