Your AI already knows your business.
Here’s everything you can point it at. Each playbook is a full strategy you can run in conversation — pick the moment that matches yours. It’s a growing library, and you don’t need an account to read any of it.
What’s your in?
Every cold approach lands better when you’ve got a real reason to reach someone. Pick the reasons you’ve got — we’ll show the plays that use them.
Direct outreach
8Role-targeted pitch
Reach the CMO or Head of Analytics with a message built for their seat, not a generic blast.
Local caterer → nearby offices
Find nearby companies that need recurring team lunches and off-sites.
Peer networking
Build a bench of peers before you need them — notes traded, no sale attached.
Lookalike — your best customers
Hand over a few accounts you love; find more companies that look just like them.
Media / press outreach
Pitch the writers who cover your world a story, not a press release.
Investor outreach
Reach investors whose thesis fits your stage and space — warm where you can.
Trigger-based outreach
Reach companies the week a hire, launch, or move makes it matter.
Reconnect with former colleagues
Find where the people you used to work with landed, and reach them there.
Partnership & channel
6Partnership / channel outreach
Open conversations with partners whose customers are already your buyers.
Local referral network
Build a steady referral loop with nearby, non-competing businesses.
Sponsor hunting
Find sponsors whose audience is already sitting in yours.
Co-host an event
Find a complementary partner to throw the event with you and split the bet.
Get invited to speak
Pitch organizers a specific session and get on the stage your buyers attend.
New-city market entry
New in town? Meet the locals worth knowing before you even arrive.
In real life
4Pre-conference outreach
Book meetings at the venue before the floor opens.
Business-trip meetups
Fill a trip with meetings near where you’ll already be.
At-conference live sequencing
Run outreach on the floor as the event is happening.
Post-event card triage
Turn the stack of cards and "let’s catch up" promises into real meetings.
Product-led
2Sample / wholesale drop
Get your product into the right buyers’ hands with a no-commitment sample.
Influencer / creator outreach
Reach the creators whose audience is your customer.
No motions match that combination. to see all.
20 live playbooks · 0 more in progress. The library grows as motions are written.
Don’t see your situation?
Describe it to your Claude or ChatGPT — it already knows your business and can build the playbook with you using Senders.ai’ tools.